After the success of "Rob & Big," ingenious skateboarder Rob Dyrdek is ready to become the Willy Wonka of Skateboarding in, "Rob Dyrdek's Fantasy Factory." The Fantasy Factory is a 25,000 square foot industrial-complex-turned-funhouse designed to expand the reaches of Rob's skateboard empire, known as Dyrdek Enterprises. The heart of the Fantasy Factory is Rob's office that sits atop the world's first indoor concrete skate plaza -- a place where anything Rob imagines can become reality.
Rob continues to chase down his dreams in his own outlandish way, whether strapping on bouncy stilts to take on Lakers' Lamar Odom in a game of one-on-one basketball(a potential investor for Rob's co-owned restaurant), or enlisting longtime friend and skateboarding superstar Danny Way to help break the world's land-speed record on a skateboard.
Rob's cousin Drama returns as Rob's nave, beat-upon whipping boy and personal assistant. As Rob fills his new digs with zip-lines, foam pits, skate ramps, and a "T Rex" (a cross between the Batmobile and a Stormtrooper), Rob will also look to fellow action sports friends, including Travis Pastrana, Paul Rodriguez, Steve Berra, Ken Block and Danny Way, to help him on his journey to make as many fantasies as he can come true.
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